Behind the scene

My how and why


I LOVE to help propel business GROWTH

I’m lucky enough have a home in the stunning coastal town of Betty’s Bay in the Overberg, just an hour away from Cape Town. When I’m not designing websites, you can find me exploring nature.

Lesser known facts…

I LOVE what I do

I swim in the sea EVERY day

Behind the scene

My Super Power

Is to understand your business and then to create a website that not only looks amazing but also converts visitors into loyal costomers.

Behind the scene

My Mission

My mission is to empower businesses and entrepreneurs like you to create a website that helps you reach your goals and stand out from the competition.

I work closely with you to understand your brand, your audience, and your goals in order to create an website that truly represents your unique vision and helps you achieve success.

Behind the scene

How do I do it?

By focusing on your customers and what they need from you. Whether you sell products, offer services, or provide health coaching, your customers are the heart of your business.

Behind the Scenes

My Story

I embarked on my journey in 1989 when I completed a National Diploma in Clothing Design at Durban Technikon. From there, I rose to manage a renowned design studio, serving top brands like Woolworths, Pick n Pay, Edgars, Truworths, and Fochini’s.

In 1999, I ventured into the hospitality industry, opening and managing a charming restaurant in the delightful seaside village of Pringle Bay. This experience of being part of a close-knit community brought me immense joy. However, in 2005, I made the decision to sell the business as I had secured the exclusive distribution rights in 2003 for CROCS footwear in Southern Africa. In 2009, CROCS Inc. acquired my company, and I continued as the head of sales and marketing for three more years before stepping down in 2011. Being part of such a globally renowned brand was an incredible journey, and I take pride in my contribution.

In 2011, I embraced a nomadic lifestyle as a freelance brand and web designer, exploring different parts of Asia while building my freelance business. Though I often retreated to my beloved home in beautiful Betty’s Bay, I continued crafting exceptional brands and websites.I am grateful for the diverse experiences that have shaped my career, and I am excited to bring this wealth of experience to your project. Let’s connect and create something amazing!


Steve Jobs

Design is not just what it looks like and feels like.
Design is how it works!